How to grow an Authentic Instagram Following

After TBScon I came home with valuable tips from my friends and have really changed up my Instagram game. Today I’m sharing everything I learned and have found successful in growing an authentic Instagram following.

how-to-grow-instagram-following

How to grow your Instagram following

Talk to the followers you already have

Engage with the people who are already invested in you! Since I started doing this I have fallen back in love with Instagram. I was so disconnected from the people on there and now my favorite thing is connecting with the girls who reach out to me on Instagram.

Post consistently

This is something I constantly have to work on. You have to post consistently for your followers to remember you exist. I’m guilty of going a week (or longer!) without posting and I’ve stayed at the same number of followers forever. Now that I’m posting daily or every other day at least, I’ve started to grow my Instagram following again.

Post in your niche

If you’re treating your IG like a business and not a personal account, it’s important to keep your posts “on brand”. Yes, your blog is a brand! If you’re a fashion blogger, keep your posts to fashion and add captions with personal stories if you want. You can save the off brand posts and topics for your Instagram stories or if you go live.

Delete or block spammy followers

This may seem counter-intuitive, but I recently started deleting and removing spammy followers or men following me that I don’t personally know. This was a tip from my friend, Lauren from Simply Holifield who has an amazing engagement rate on her Instagram account.  These ghost followers are just ruining your engagement, which is what brands really care about these days. I also delete any followers that don’t have a profile picture and haven’t posted to IG at all. They are most likely bot followers and that’s not authentic! So far, I’ve deleted 1k and I plan to keep cleaning it up as I continued to grow.

Post and tag on stories

I was scared to post to stories, but that’s where the majority of your followers are looking these days! The goal is to get to the front of the line on the IG stories header. The accounts that the follower watches the most will show up here, so you need to post consistently to stay relevant.Always tag your location and add hashtags to your IG stories. To be safe, I usually don’t post to stories with my location until I’m leaving, but this is personal preference. You can hide hashtags by pinching the screen and making them really small. Growing your local community should be your first priority. It opens the door to work with local brands and people love connecting and seeing what other people are up to in their area.

Post at least 5 stories a day

I notices from week to week when I’m not as active on IG stories my posts overall get less engagement. It’s so important to post not only on your feed consistently, but also on your stories! People want to see what you’re up to during the day and more “real life” on stories.

Hashtags

I don’t do a lot of research when it comes to hashtags, but I always include them at the bottom of my captions because #whynot. Sometimes, I notice a large number of people found my post through hashtags, and other times no one discovered my profile through the same hashtags. I think it’s hit or miss, but you might as well use them.

Stay active on IG before and after you post

I started to engage on Instagram a couple of minutes before I post a photo. I stay there and reply to all my comments as soon as they come in right after I posted and I return likes and comments to other accounts. I’ve found this has helped significantly with my engagement. I think the more you engage on Instagram before and after your post the better, but don’t let it consume your day!

Take the time to comment on other posts

Don’t just comment “cute” and move on. Spend the extra few seconds to write a sincere and authentic comment. You’ll stand out and people will be more likely to return to favor to your posts. The more engagement your posts gets the more impressions you will get on a photo.

Support other blogging friends

A quick way to gain followers in your niche is to partner up with other bloggers and share each others Instagram feeds with a tag. You want to team up with accounts that are similar to your content so readers will be interested in following. Also, I wouldn’t recommend reaching out to people who have a larger following than you and asking them to shout out your account. Ask people who you already have a relationship with first or girls who are in a similar point in their blogging business so the partnership is mutually beneficial to both accounts.

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Are you in an Instagram rut because of the “algorithm”? My suggestion to you is to stop worrying about the numbers you see on your account and start talking to the people you’re connected with on there. Doing so myself has made the platform way more enjoyable and you start doing it for the fun again. Let me know if you have any tips for growing your Instagram following!

xo Amanda John

 

 

 

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Lately on Instagram @strawberrychicxo

  • I still have so much holiday shopping to do but I know my Amazon prime membership is coming in clutch this weekend! Spoken like the true millennial I am 🙌🏼 If you have any Amazon recommendations, let me know in the comments! I haven’t stopped wearing these OTK boots ($79) or petting this pink fur coat 😂 Literally, I always love to touch all the soft things. Tim always points it out when we’re shopping and I’ll subconsciously touch the racks to feel how soft things are. Anyone else??
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Shop my daily looks by following me in the LIKEtoKNOW.it app (search strawberrychicxo to find me💕)
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http://liketk.it/2yM4S #liketkit @liketoknow.it #LTKunder50 #LTKunder100 #LTKstyletip #LTKshoecrush #ltksalealert #franlove #francescas #hmstyle #otkboots #loveloft #loftgirl #stylebook #styledbyme #styledaily #dailylooks #whowhatwearing #abmlifeiscolorful #abeautifulmess #laurenconrad #leopardprint #fashionnova #realoutfit 
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#everydaystyle #wardrobeessentials #styleadvice #stylewatch
  • I’ve counted down the days to share this holiday look from @walmart with you! I love how this metallic festive look turned out, not to mention these pieces are so budget friendly! My skirt is $10 and the metallic gold top is $20 🙌🏼 Head to strawberrychicblog.com to see the full look and learn why I love shopping at Walmart. Let me know what you think of the tied waist detail... I wanted to do something different 🎀.
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Shop this look along with similar accessories from Walmart in the LIKEtoKNOW.it app.
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# sponsored #walmart #walmartfashion http://liketk.it/2yM4E #liketkit @liketoknow.it #LTKunder100 #LTKunder50 #LTKshoecrush #LTKstyletip #ltksalealert #walmartdeals #holidayoutfit #styleinfluencer #shoptillyoudrop #winteroutfit #stylereport #fashiontips #outfitshare #instafashionist #instalookbook #shoptillyoudrop #momentsofchic #whowhatwearing #visualcrush #realoutfit 
#lovethislook #effortlessstyle #wearitloveit 
#everydaystyle #wardrobeessentials #styleadvice #stylewatch
  • Tonight I was so hungry when I got home from work I ended up eating chips and salsa, pita and hummus, and granola for dinner 🤣 Double tap if you know that struggle! I shared this look on strawberrychicblog.com today 🍓 Go view the post to see the cutest little Christmas tree in the background! Everything but the earrings are linked in the LIKEtoKNOW.it app, but if you were wondering they were $5 from @walmart 🙌🏼.
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http://liketk.it/2yL0L #liketkit @liketoknow.it #LTKunder100  #LTKstyletip  #LTKunder50  #LTKshoecrush  #LTKhome  #LTKsalealert #walmartfashion #loftstyle #loveloft #loftgirl #styleinfluencers #lovethislook #shoptillyoudrop #likelove #fashioninsporation #fashionlovers #shoppaholic #stylebook #styleideas #outfitlove #pastellove #winteroutfit #myoutfittoday #ootdfash #wiwtoday
  • These pretty blush booties are finally back in stock in all sizes and 20% off! They are seriously so comfortable and I’ve already worn them multiple times since getting them last month. Wearing my normal size in boots and I highly recommend picking up a pair 💕 They’re actually more neutral and easier to style than you would think! I’ll share a few looks with them in my stories.
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Screenshot this look to shop it in the LIKEtoKNOW.it app.
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http://liketk.it/2yJdO @liketoknow.it #liketkit #LTKshoecrush #LTKstyletip #LTKunder100 #LTKunder50 #LTKsalealert #oldnavystyle #oldnavy #glitterboots #rosegoldeverything #styleinfluencers #mystylediary #lovethislook #fashionhunter #instashopper
  • Rounded up a huge November favorites today and I have so many new things to share! Seriously, you need to check it out. I figured out how to give my fine hair mega volume, found a holy grail foundation, and so many shoes 😍. I want to hear what you’ve been loving recently, let me know in the comments below!
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Get all the link details by downloading and following me in the LIKEtoKNOW.it app.
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Photo by @xxiiiphoto 
http://liketk.it/2yBE0 @liketoknow.it #liketkit #LTKsalealert #LTKshoecrush #LTKstyletip #LTKunder50 #LTKunder100 #shopmylook #classyandfashionable #atlantablogger #stylebook #targetstyle #mytargetstyle #targetdoesitagain #anewdaytargetbrand #oldnavystyle #styleinfluencer #styleinfluencers #fashionhunter #instashopper #lovethislook #mystylediary #lovethislook #effortlessstyle #wearitloveit 
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